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Axel Rahnberg
Legal Counsel at H&M
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Find out how Corsearch can help you establish, monitor, and protect your brand with confidence.
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Enforce hundreds of threats in an instant
Proactively protect your brand and prove the value to your business
“Speed is a crucial thing. The tool needs to be easy to implement, user-friendly and logical from our standpoint.”
Axel Rahnberg
Legal Counsel at H&M
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Trademark Solutions
Blogs

Trademark Registered for Super Mario Bros. Chime Sound

Trademark Registered for Super Mario Bros. Chime Sound;Bells
Corsearch
March 29, 2016

Last year, Nintendo celebrated the 30th anniversary of its Super Mario Bros. video game and now the company has finally registered one of its most iconic sound effects—the “Mario Coin” chime.

Yahoo News Japan reports that the registration was filed in February, but the news wasn’t made public until last week. Here’s what the sound looks like on paper:

If you’re a Super Mario Bros. fan interested in taking a stroll down memory lane and want to listen to ALL of the Super Mario Bros. sound effects, you could listen to this YouTube video of ALL them played at the same time—for 12 hours straight. Don’t say we didn’t warn you. You might also want to view some interesting pre-launch sketches of the game that were released recently. The games were mapped out on graph paper and show Mario flinging fireballs and floating around on clouds.

It’s always fun to see that the USPTO Kids website continues to feature some MP3 files of registered trademark sounds, like Homer Simpson’s “D’oh!” and the Pillsbury Doughboy’s giggle. Here are some more examples of trademarked sounds that may be familiar to you (brought to you by the USPTO website):

… and an all-time favorite, owned by Edgar Rice Burroughs, Inc. — Tarzan’s yell.

What’s your favorite sound trademark?

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